University of California

University of California

Palm Desert Campus

 

ENTREPRENEURSHIP

 

Entrepreneur is defined as one who organizes, manages, and assumes the risk of a business or enterprise. (Webster’s New Collegiate Dictionary)

 

 

Entrepreneur; a person who undertakes the risks of starting a new business. Most often involves a new product or service. Usually carries the connotation of creativity, vision, self- starting or venturesome. The founder of a business. (Dictionary of Small Business)

 

INDEX

 

 

 

STARTING POINTS

 

Master Small Business- A free online course in 30 lessons.

Entrepreneurs Resource Center- from the Edward Lowe Foundation

Free Incorporation Guide- from MyCorporation.com. Provides a description of the differences between the various types of corporations, limited liability companies and partnerships.

Kauffman Center - A wealth of resources.

Wall Street Journal Center for Entrepreneurers - Wall Street Journal site with a wealth of information.

Entrepreneur.com Good compilation of articles & assistance resources.

American Express - A good resource for small businesses, particularly because of the selection of articles focusing on topics important to entrepreneurs.

Inc.com A comprehensive array of resources to assist entrepreneurs.

Small Business and Entrepreneurial Resources A large selection of resources links.

Idea Site for Business Hosts useful ideas for creative business people.

Entrepreneurial Parent - A community and career resource for parents looking to balance work and family on their own terms.

About Entrepreneurs - A collection of simple step-by-step instructions for all kinds of entrepreneurial challenges.

More Business - A community by entrepreneurs for entrepreneurs.

Edge Online
This site contains entrepreneurial information such as Edge Magazine and other resources.

THE SECRET OF SUCCESS IS CLOSE TO HOME
Ameritech Work at Home Study
This site has lots of statistics and very interesting information that anyone could browse through.

Business @ Home
A good browser for people interested in working from their home.

Home Office Bill of Rights
Kind of a general "what home offices should be allowed to do, to have" kind of list.

About Work
Great quizzes and self-tests! High-school students will love this site.

US Patent & Trademark Office
Useful information, explains patent process, copyright laws & trademarks. Discusses the concept of intellectual property.

Home-Based Business
Great step-by-step questions.

Small Business Administration
Lots of information. Great resources. Good step-by-step info. Information on SCORE.

Home-Based Business Director
This site contains a directory and newsletter online.

Home Office Hot Tips
Useful guide! Good checklist!

Better Business Bureau
Good information from a resource library to a BBB location service.

Small Biz Net
A source filled with sources! Only drawback, it's $20 to become a member.

Advice for First Time Entrepreneurs
Not very reader friendly but contains a lot of information and links.

How To Win A Venture Capitalist
Reads very quickly. Interesting, takes a different point of view on the whole entrepreneurial thing.

Young Entrepreneur's Organization
Worth it for their links page alone! A wealth of information!

MIT Entrepreneur's Club
Interesting articles, columns. Useful information.

UCSD's Entrepreneur Workshop (a.k.a. Library)
UCSD’s "A Cyberpreneur's Guide to the Internet" @ Both are great resource guides.

The Entrepreneur's Network
Good articles, user friendly site. Lots of sources, lots of good, useful information for anyone interested in entrepreneurship.

The Red Herring
Magazine. Interesting articles, could be useful to start-ups, etc.

Upside
Magazine, interesting articles. Not for someone looking for primary information. Geared more to the high-tech entrepreneur.

Inc.
Interesting articles. Useful information. Organized for easy research.

Getting Your Small Business Started
Very common-sensed based site! Excellent resources.

Small Business FAQ
A frequently asked questions list regarding small business.

National Federation of Independent Business
Updated daily good information targeted at the business owner. Good example of a business magazine.

National Small Business United
Much of the site is available to members only. NSBU keeps small-business owners in touch with legislative & regulatory issues that affect them, but this non-partisan advocacy group seeks to engage the small business community to take action.

Women's Business Resource Site
The purpose of the site is to provide a place for women to: (1) gather information that will assist commerce, and (2) share information about the victories and trials of doing business. A Lot of the site is links.

Asian American Business Information Network
Asian American Business Network (AABN) provides business-to-business data resources, pertinent information, access to the marketplace, technical and educational assistance.

Business Resource Center
This site contains a marketing and management center and an area about writing business proposals.

Entrepreneur's Resource Center
The ERC is an online forum where industry experts respond to the challenges facing entrepreneurs. From market trends to business strategy, ERC workshops guide the Herring entrepreneur through an uncharted marketplace.

Hispanic Business Magazine
Information about Hispanic business.

Small Business Resource Center
The Small Business Resource Center is a compilation of useful information for entrepreneurs everywhere. Anyone who runs a small business (or wants to) will find a variety of helpful information here.

 

ADVERTISING

 

Ad Resource: Web Advertising and Online Marketing Resources
http://www.adresource.com/

Advertising Age
http://adage.com/

Advertising Age Special Reports
http://adage.com/news_and_features/special_reports/

Advertising Law Internet Site.
http://www.webcom.com/~lewrose/home.html

Advertising Law Resource Center
htp://www.lawpublish.com/

Advertising Mail Marketing Association
http://www.amma.org/

Advertising a Small Business
http://www.sba.gov/sbainfo/market-a-business/adver.txt

Advertising on the Web
http://www.samkurser.dk/advertising/

Advertising Your Business
http://www.sbaonline.sba.gov/gopher/Business-Development/General-Information-And-Publications/obd13.txt

Adweek Online
http://www.adweek.com/

The American Billboard Network
http://www.abn1.com/

The BackChannel, the Interactive Newsletter of the American Association of Advertising Agencies.
http://www.commercepark.com/AAAA/bc/

BBDO Tech Setter Hotline.
http://www.techsetter.com/

BBL Internet Media
http://bblmedia.com/

Broadcast Reference Desk
http://www.intervox.com/desk.htm

Cable Television Advertising
http://www.cabletvad.com/

Cause Marketing Has Own Rules of Courtship
http://www.amcity.com/washington/stories/040797/editorial4.html

The Clio Awards: Honoring Advertising Excellence Worldwide
http://www.clioawards.com/index.html

Conder Direct, Direct Mail and Web Marketing
http://www.conder.com/

Cooperative Advertising
http://www.smartbiz.com/sbs/tips/tip0912.htm

A Definition of Advertising
http://www.wsu.edu:8080/~taflinge/addefine.html

Direct Marketing Association.
http://www.the-dma.org/

Direct Marketing World
http://www.dmworld.com/

e-commerce news
http://www.internetnews.com/ec-news/

EuroExpo, European Trade Shows, Fairs, and Exhibitions
http://www.ring.net/~perfec/euroexpo.html

Expo Guide: Trade Shows, Conferences, and Exhibitions
http://www.expoguide.com/

FAQ About Cause Marketing
http://www.pinn.net/~think/cause1.htm

Frequently Asked Questions: Direct Mail Marketing
http://www.claris.com/smallbiz/experts/garfinkel/docs/faq.html

Frequently Asked Questions: The Internet and the World Web
http://www.shadow.net/~imagenet/faq_e.htm

Glossary of Advertising Media Terms
http://www.smartbiz.com/sbs/arts/ams2.htm

How To: Direct Mail
http://www.smartbiz.com/sbs/cats/copy.htm

How To: Marketing, Advertising, etc.
http://www.smartbiz.com/sbs/cats/mktggen.htm

Industrial Shows of America
http://www.tsnn.com/sponsor.htm

International Advertising Association
http://www.iaaglobal.org/

Internet Advertising Resource Guide
http://www.admedia.org/

The Journal of Advertising
http://business.clemson.edu/market/joa/

Junkbusters
http://www.junkbusters.com/ht/en/index.html

Media Central
http://www.mediacentral.com/

Marketing Tips and techniques #1: Unique Selling Proposition
http://www.otcm.com/tips.html

Media-Link, World-Wide Media Resources.
http://www.dds.nl/~kidon/media-link/

Media Week Online
http://193.132.29.192/

Museum of Advertising Icons
http://www.toymuseum.com/

Nielsen Media Research
http://www.nielsenmedia.com/

Net Acceptable Advertising
http://marketing.tenagra.com/net-acceptable.html

The New World of Giving http://pathfinder.com/time/magazine/1997/dom/970505/business.the_new_world.html

Newspaper Association of America.
http://www.naa.org/

Newsweek Media Research Index
http://www.vmr.com/research/560

NPR and Public Radio Online Style and Ethics Guide

http://www.npr.org/hotnews/stylmain.htm

Online Small Business Workshop: Business Promotion Idea List
http://www.sb.gov.bc.ca/smallbus/workshop/promo.html

The Outdoor Advertising Archives
http://scriptorium.lib.duke.edu/hartman/oa/outdoor.html

Outdoor Advertising Association of America
http://www.oaaa.org/

Outdoor Advertising: Big, Bold, and Brassy
http://www.signweb.com/buy-guides/july97/outdoor.html

The Outdoor Advertising Medium
http://www.matthew1.com/outinfo.htm

Outdoor Scene
http://www.misa.com/outdr_sc.htm

PMA Newsletter Online - Feature Articles
http://www.pma-online.org/backissu.html

Point of Purchase Advertising
http://www.smartbiz.com/sbs/arts/hph8.htm

POP (Point-of-Purchase) Times
http://www.popjobs.com/

PR2, Free Website Promotion Course
http://www.pr2.com/

PR Newswire.
http://www.prnewswire.com/

Project 2000
http://www2000.ogsm.vanderbilt.edu/

PROMO, The Magazine of Promotional Marketing
http://www.mediacentral.com/Promo/

Promotion World
http://www.promotionworld.com/

Promotional Strategies
http://edgeonline.com/main/bizbuilders/biz/promotioal_stra/promotio.shtml

Public Relations Online Resources and Organizations
http://www.impulse-research.com/impulse/resource.html

Publicity.com
http://www.publicity.com/

Radio Advertising Bureau's RadioLink.
http://www.rab.com/index.html

The Right Media for Your Message
http://www.hp.com/sbso/tips/alice/ads.html

SignWeb
http://www.signweb.com/main/siteindex/sitemap.html

Smart Business Supersite: Advertising
http://www.smartbiz.com/sbs/cats/advtg.htm

*Smart Business Supersite: Media
http://www.smartbiz.com/sbs/cats/media.htm

Successful Advertising Strategies
http://www.smartbiz.com/sbs/arts/hum9.htm

Super Marketing: Ads from the Comic Books
http://www.steveconley.com/supermarketing.htm

10 Ways to Stretch Your Advertising Budget
http://www.smartbiz.com/sbs/arts/bly42.htm

Trade Show Central
http://www.tscentral.com/

The Trade Show News Network
http://www.tsnn.com/sponsor.htm

Twelve Elements in Planning Your Business Web Site
http://www.wilsonweb.com/articles/planning.htm

Unique Selling Propositions: Creating Your Online Logo
http://www.ideacafe.com/fridge/customer/usp.html

The University of Texas Advertising World
http://advertising.utexas.edu/world/

VirtualPROMOTE
http://www.virtualpromote.com/

Web Site Banner Advertising
http://www.markwelch.com/bannerad/

The Web Site Promoters Resource Center
http://www.wprc.com/

 

 

BUSINESS PLANS

 

SBA - Business Plan Basics-Business plan tutorial and outline provided by the US Small Business Administration.

 

SBDCNET Business Plans-The mission of the Small Business Development Center National Information Clearinghouse (SBDCNET) is to meet the research and information needs of the SBDC ...
sbdcnet.utsa.edu/SBIC/bplans.htm

 

Business Plan Writing - The one stop resource for business plans covering the best tips, samples, and sites on the Internet. Successful business plans for small business.


 

An Introduction to Business Plans! –Entrepreneur Magazine tutorial on How to Build a Business Plan.

 

American Express Small Business Plan Resources - Creating a business plan is easy for small business owners that use the American Express Small Business Plan Workshop.

 

How to write a business plan, sales plans, marketing strategy.-How to write business plans, marketing plans, marketing and business strategy,
with free templates, samples and examples plus more free materials.

 

San Diego State's Entrepreneurial Management Center... The Business Plan.
http://www-rohan.sdsu.edu/dept/cbaweb/EMC/index.html

Sea Structures, Inc. Business Plan.
http://oceania.org/seacell/business.html

Business Plan Preparation: Tools for Writing Business Plans - spreadsheets, sample plans, and more

About.com Business Plan Writing

Inc Magazine

Startup.com - partnership with bplans.com with free mini-plan online services & calculator

Bplans.com - how to write a plan

Entrepreneur.com's How to Build a Business Plan

Software for Writing Business Plans:

www.pasware.com

www.brs-inc.com

www.jian.com

Vfinance - free online template

Related Research Guides & Topics:

Business Plan - Samples

Business Plan - Research

Sample Business Plan.
http://www.sb.gov.bc.ca/smallbus/workshop/market/sample/sample.html

 

 

 

BUYING/SELLING AN EXISTING BUSINESS

 

Ad Resource: Web Advertising and Online Marketing Resources
http://www.adresource.com/

Articles: Buying a Business and Business Valuation
http://www.buysellbiz.com/buyerinf.htm

BizBuySell
http://www.bizbuysell.com/

BizQuest